Stranger Things S4: Rifted
To launch the 4th season of Netflix’s biggest hit show, we cranked up the fan hype to Eleven (sorry) with a global campaign straight out of the Upside Down. From India to Colombia (💛💙❤️) and beyond, we unleashed otherworldly rifts on iconic landmarks across the world, making Stranger Things S4 the most streamed English-language show in Netflix history.
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Grand CLIO, TV/Series, Innovation
Gold CLIO, TV/Series, OOH Takeover
Webby, Experience Marketing + People’s Choice
Webby, Event Activation + People’s Choice
Andy Award, Craft
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NBC NEW YORK TODAY IN NEW YORK - Stranger Things Empire State Building Coverage
NBC 5 TODAY - CHICAGO - Stranger Things 4 Release and Empire State Building Coverage
KTLA NEWS LOS ANGELES - A giant Stranger Things rift has taken over Sydney's Bondi Beach
GOOD DAY PHILADELPHIA - Stranger Things 4 Release and Empire State Building Coverage
USA TODAY - 'Stranger Things' fans celebrate new season with NY event
PEOPLE - Jordan Rodgers and JoJo Fletcher Kiss in Paris, Plus the Stranger Things Cast and More
TIME OUT - How to see The Empire State Building light up for Stranger Things tonight
AMNY - ‘Stranger Things’ celebrates new season with massive rift lightshow and cast visit to Empire State Building
COLLIDER Stranger Things Season 4 Turns NYC Upside Down With Premiere Celebrations
BLOODY DISGUSTING - “Stranger Things” Just Turned the Empire State Building and More World Landmarks Upside Down!
SCREEN RANT - Stranger Things Turns Empire State Building Upside Down With Light Show
Team
ECD - Monica Herman
CD - Dani Skollar
AD - Crystal Thane
CW - Alejandro Estrada
EXP Designer - Eric Zhou